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As part of its constant efforts to activate internal tourism, El-Araby Group has sponsored the event "A Day in the Capital", which hosted 1000 primary students from Cairo during the mid-year vacation. The campaign aimed at introducing the historic and touristic sites of Cairo to the young students, as well as raising their awareness about the ancient and modern history of Egypt. The campaign included visiting such sites like the Citadel area and the Religious Complex, which encompasses Am Ibn Al Ass Mosque, Fortress of Babylon, a number of old churches and the Jewish synagogue.